Video Creation 101: Overview and Helpful Tips

Video Creation 101: Overview and Helpful Tips

Recorded March 2018

About This Webinar:

This webinar provides an overview of what it takes to create a short 1- to 2-minute video that communicates research findings to a lay audience. Areas covered include finding effective video editing software; outlining the creation process; and the nuances of scripting, choosing visuals, editing, picking music, and defining a video´s emotional landscape.


Igor Houwat

Igor Houwat Communications Coordinator Michigan State University – Department of Energy Plant Research Laboratory Igor has been the Communications Coordinator at the MSU-DOE Plant Research Laboratory (PRL) for two years, and his work consists of branding research, website development, and the creation of news releases that highlight publications coming out of the PRL. Igor´s background is in marketing/PR and music.





The two videos that Igor talks about making are:

Bioplastic video:

Plant disease video:

Igor describes the use of the free, open-source video editing tool Shotcut downloadable here.

Here you can download a ZIP file containing the Shotcut file and images so that you can practice editing a short version of his video about plant disease.


This webinar is free is freely available thanks to the support of the American Society of Plant Biologists

If you would like to sponsor an upcoming webinar please contact


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